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Frequently Asked Questions
Threads is Meta's Twitter alternative focused on open dialogue and community. It prioritizes longer-form text discussions over retweets and includes easier thread creation. It's less algorithm-heavy than Twitter.
Threads allows 500 characters per post (much longer than Twitter's 280). This lets you tell fuller stories with context. Threading multiple posts together creates a full conversation.
Thoughtful takes on trending topics, personal stories, and genuine discussions perform best. Threads rewards authentic conversation over viral moments. Avoid overly promotional or clickbait content.
Write your main post, then tap 'Reply to yourself' to add follow-up posts. This creates a connected thread. All posts in a thread appear together and thread replies boost visibility.
Yes, hashtags work on Threads but are less emphasized than on X or Instagram. Use 1-3 relevant hashtags. Threads is more focused on conversations and discovery than hashtag-driven discovery.
Post 3-5 times per week on Threads. The platform is newer with smaller audience sizes than Twitter. Quality conversations and genuine engagement matter more than posting frequency.
Yes, but tailor content for Threads. Posts from Twitter don't always perform well on Threads because the communities and conversation styles differ. Customize your message for each platform.
Engage genuinely in conversations, share unique perspectives, and participate in trending discussions. Follow accounts you find valuable and engage with their content. Consistency and authenticity grow Threads audiences.