Social media management API

One API for reliable content operations

If your team is managing content in three tools and publishing manually, you are burning margin. Wahlu gives you a social media management API to centralise discovery, branded media, drafts, preflight, and Schedules. The default pending_reviewworkflow is deliberately held: it creates no execution, job, or provider request.

Content lifecycle control

Import media, create drafts, run write-free preflight, and read the resulting Schedule through one API model.

Held Schedule workflow

Create pending-review Schedules that remain action-required without starting a job or contacting a provider.

Scoped access and governance

Use scoped API keys and structured resources so agency and internal teams can share access safely.

Use cases that convert

Launch campaigns that run on rails

Prepare drafts from product releases, changelog updates, or CRM events, then create pending-review Schedules with explicit next actions.

Run client content operations at scale

Agencies can templatise posting pipelines for each niche, including trades, local services, and ecommerce, while keeping approval authority explicit.

Consolidate your social stack

Use one API for discovery, media, drafts, preflight, and held Schedules with less overhead.