Skip to content

Zapier + Wahlu

Turn an app event into your next social draft.

Use Webhooks by Zapier to call Wahlu’s REST API. Bring product updates, articles and approved briefs into a social workflow with a clear review point.

Follow the setupRead the REST docs

Instagram · Facebook · TikTok · YouTube · LinkedIn personal profiles · Threads · X · Bluesky · Telegram · Discord · Tumblr · Pinterest

A draft-first workflow
01  Receive your source content
02  Import and check the media
03  Create a post draft
04  Check publishing readiness
05  Hold the schedule for review

Built with Webhooks by Zapier → Custom Request. This guide uses the REST API; no native Wahlu marketplace app is required.

Two ways to use Zapier with Wahlu

Example workflows to adapt to your own source data and review process.

Prepare a product announcement

Start with
A new product is ready in your shop.
In Wahlu
Import its approved image and create a draft from the product details.
Ready for
A product post ready for content review and a publishing-readiness check.

Prepare an article promotion

Start with
A new article is published in your CMS.
In Wahlu
Map an approved summary into a Wahlu draft and run preflight.
Ready for
A schedule held for review, with any missing media or account requirements made explicit.

Connect Zapier to the API

Start with one draft and verify the returned result before adding the rest of your workflow.

  1. 1

    Create a key and choose a brand

    In Wahlu, open Settings → API Keys. Create a key with the scopes your workflow needs and restrict it to the relevant brands. Save the secret in your automation platform’s credential store.

    Create a key and choose a brand
    GET https://api.wahlu.com/v1/context
Authorization: Bearer <your stored API key>

    The context response lists accessible brands and useful resource links. Use a returned brand ID in the next request. Keep keys out of shared examples and source control.

  2. 2

    Create the first draft

    Choose your trigger, then add a Webhooks by Zapier Custom Request action. Use POST, include the headers below and map the JSON fields from your trigger.

    Create the first draft
    POST https://api.wahlu.com/v1/brands/:brand_id/content-items
Authorization: Bearer <your stored API key>
Content-Type: application/json
Idempotency-Key: zap-draft-{{product_id}}

{
  "name": "Launch announcement",
  "copy_mode": "single",
  "single_copy": {
    "caption": "{{product_name}}",
    "hashtags": []
  }
}

    Replace :brand_id and map the placeholder values. This example creates a text draft; add the required media and platform settings before scheduling. Use a stable key for each logical draft and reuse it when retrying the same request.

  3. 3

    Check readiness before scheduling

    For posts with media, import it and read its readiness before creating the attached draft. Run preflight using your chosen accounts, a future time and pending_review. Follow the returned blockers and next actions.

    A pending-review schedule is held: no execution, job, or provider request. The complete recipe shows how to carry forward IDs, use separate idempotency keys and confirm the held result.

Make repeated runs predictable.

One event, one logical draft

Derive the idempotency key from a stable source event or row ID. Use a different key for the schedule. A network retry should not create duplicate content.

Stop where a decision is needed

Check the API response at each step. If media or a publishing target is not ready, surface its guidance. Keep publication authority separate from content preparation.

Keep platform settings specific

Account and format requirements vary. Read capabilities and targets, and use the current privacy choices returned for a selected TikTok account.

Keep keys scoped

Grant only the brands and operations your scenario uses. The authentication reference lists the scopes needed for media, drafts, preflight and schedules.

Build the complete workflow

Held schedule recipe

A complete example from account discovery through media, draft, preflight and status.

API keys and permissions

Select the scopes and brand access your automation needs.

Zapier HTTP documentation

Check current request setup, field mapping and platform requirements.

Scheduling API guide

Understand preparation, approval and publishing results.

Start with one working draft.

Connect your accounts, create a scoped API key and test your first preparation workflow.

Open WahluRead the recipe