Zapier + Wahlu

Connect Wahlu to thousands of apps via Zapier

Automate social media posting from any app in your stack. When something happens in Shopify, WordPress, Typeform, or any of Zapier's 7,000+ integrations — Wahlu publishes it everywhere.

InstagramTikTokLinkedInFacebookYouTube

What you can automate

Every Wahlu feature, accessible through Zapier's automation workflows.

Trigger from any app

Connect any of Zapier's 7,000+ apps to Wahlu. New Shopify product? New blog post? New form submission? Automatically create social posts.

Multi-platform posting

Publish to Instagram, TikTok, LinkedIn, Facebook, and YouTube in a single Zap. One trigger, every platform covered.

Scheduled publishing

Set posts to go live at the perfect time. Your Zap creates the content, Wahlu handles the scheduling and publishing.

Queue management

Add content to your posting queues automatically. Wahlu spaces them out and publishes on your schedule — no manual intervention.

Media handling

Pass image and video URLs from any source. Wahlu downloads, resizes, and optimises media for each platform automatically.

Content management

Save ideas, manage drafts, and organise content across brands — all triggered from your existing tools and workflows.

Build Zaps that post for you

Connect your favourite tools to Wahlu and automate your entire content pipeline.

E-commerce to social
Trigger

New Shopify product is created

Wahlu API

Wahlu API creates post with product name, image, and link

Result

Published to Instagram and Facebook automatically

CMS to social
Trigger

New WordPress post is published

Wahlu API

Wahlu API creates and schedules a promotional post

Result

Blog promoted across all social channels

Form to content pipeline
Trigger

New Typeform response is submitted

Wahlu API

Wahlu API saves the response as a content idea

Result

Customer testimonials queued for posting

Set it up in 60 seconds

Use Zapier's Webhooks action to call the Wahlu API — no custom integration needed.

Option A: Create a Zap with Webhooks by Zapier

Use the "Webhooks by Zapier" action to call the Wahlu API directly. Choose your trigger app, then add a Webhook action with a POST request to Wahlu's content endpoint.

POST https://api.wahlu.com/brands/:brand_id/content-items
Authorization: Bearer wahlu_live_...
Content-Type: application/json

{
  "caption": "New product alert! {{product_name}}",
  "platforms": ["instagram", "facebook", "linkedin"]
}

Replace :brand_id with your brand ID from the Wahlu dashboard. Use Zapier's template fields (e.g. {{product_name}}) to pass dynamic data from your trigger.

or

Option B: Get your Wahlu API key

Generate an API key from your Wahlu account to authenticate Zapier requests. Go to your workspace settings, create a new API key, and paste it into the Authorization header of your Webhook action.

API keys have scoped permissions — you can limit access to posting only, read only, or full control. Revoke keys anytime from your dashboard.

Why Wahlu + Zapier?

Automation that actually publishes, not just schedules.

7,000+ app triggers

Zapier connects to virtually every tool your team already uses. Any event in any app can become a social media post through Wahlu.

Zero code required

Build automations with Zapier's visual editor. No developers needed — just pick a trigger, customise the payload, and let Wahlu handle publishing.

Platform-native publishing

Not just cross-posting. Wahlu handles platform-specific formatting, media requirements, and settings for each network automatically.

Reliable and auditable

Zapier logs every Zap run, and Wahlu tracks every post. Full visibility into what was triggered, when it ran, and where it was published.

Ready to automate your social media?

Get your API key, build a Zap, and start publishing automatically in under a minute.